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Turkish Regulators Fine Google $8.87 Million Over Compliance Breach

The Turkish Competition Authority has imposed a fine of 355 million lira (approximately $8.87 million) on Google for failing to meet regulatory obligations during the compliance phase of a previous antitrust investigation.
According to the authority, Google introduced design changes that violated terms set during an earlier probe, prompting the penalty. These changes were deemed to reinforce Google’s market dominance, particularly in local search and digital advertising, rather than correcting anti-competitive behavior.
The fine is part of a broader crackdown by Turkish regulators, who have also launched a separate investigation into Google’s Performance Max advertising campaigns. Authorities allege that the tech giant is leveraging its dominance in search-based ads to expand its influence across other advertising sectors, potentially distorting competition.
This latest action follows a series of fines against Google in Turkey, including a $75 million penalty in December 2024 for limiting third-party access to YouTube ad inventory. The Turkish watchdog emphasized that genuine compliance is non-negotiable, signaling growing global momentum against Big Tech monopolies.
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