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Ontario Premier Threatens LCBO Ban on Crown Royal After Plant Closure
Ontario Premier Doug Ford empties a Crown Royal bottle of whisky at a press conference in Kitchener, Ont., on Tuesday, Sept. 2, 2025. Ford criticized the popular whisky's parent company, Diageo, for their plan to close one of their Ontario bottling plants in the coming months.
Ontario Premier Doug Ford is intensifying his criticism of Crown Royal’s parent company, Diageo, after its decision to close its Amherstburg bottling plant, a move that will eliminate roughly 200 jobs. In response, Ford says he intends to pull Crown Royal products from LCBO shelves once the shutdown takes effect.
Ford has been vocal about the closure for months, even staging a public protest where he poured out a bottle of Crown Royal to signal his frustration. With the shutdown now approaching, he says the province will “follow through” on delisting the brand as a show of support for affected workers.
Diageo plans to shift production to facilities in Quebec and the United States, a decision Ford has framed as abandoning Ontario workers. He insists that new companies are already expressing interest in the Amherstburg site and that the LCBO will have “no shortage of alternatives” to fill the shelf space.
Critics warn that delisting a major brand for political reasons could set a precedent that complicates future business relationships. Ford, however, maintains that the move is about standing up for Ontario families and sending a message to companies that move jobs out of the province.
For now, the Premier’s warning has sparked uncertainty among consumers — and a rush of speculation about whether Crown Royal will soon disappear from LCBO stores.
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