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5 Things to Know Today: July 8, 2026

  Wednesday July 8, 2026  Your quick morning rundown of the Canadian money and markets news that matters — CUSMA's new review clock, the countdown to next week's Bank of Canada decision, a green morning on the TSX, and more. The big picture: Markets are grinding higher on firmer oil prices, CUSMA has shifted into an annual review process instead of a full renewal, and all eyes are turning to the Bank of Canada's July 15 rate announcement. 1. TSX opens higher as oil prices climb Canadian markets are starting the day in the green. The S&P/TSX Composite is up roughly 0.2% to around 35,270, with financials and energy stocks leading gains. Energy names are getting an extra lift after crude oil jumped about 2.7% to just over US$72 a barrel, while the loonie is holding steady near 70.5 cents U.S. 2. CUSMA moves to annual review instead of full renewal The July 1 deadline for Canada, the U.S. and Mexico to agree on a 16-year extension of the Canada-U.S.-Mexico Agreement came a...

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Generational Shift: Understanding the New Age Boundaries for Millennials, Gen Z, and Gen Alpha

 

In a world where generational identities play a significant role in shaping societal dynamics, the Pew Research Center has updated the birth year classifications for Millennials, Gen Z, and Gen Alpha, marking a pivotal shift in how we understand these cohorts.

  • Millennial Milestone: Previously defined as those born between 1981 and 1996, Millennials are now recognized as individuals who have experienced key historical events like 9/11 and the 2008 recession during formative years.

  • Gen Z Grows Up: With birth years set from 1997 to 2012, Gen Z has emerged as a powerful economic and cultural force, influencing fashion trends, political movements, and popular memes.

  • Alpha’s Arrival: The newest generation, Gen Alpha, includes those born from 2010 to 2025. This cohort is growing up in a tech-saturated environment, earning them the moniker ‘Generation Glass’ due to their seamless integration with technology.

  • Economic and Social Impact: These revised guidelines not only reflect changes in technology and global events but also signal shifts in consumer behavior, market trends, and social movements that will shape the future landscape.

As we navigate through these changes, it’s essential to understand the characteristics and experiences that define each generation, allowing for better communication, marketing strategies, and societal cohesion. The redefined age boundaries serve as a guide to understanding the evolving generational narrative and its implications for years to come.

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