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5 Things to Know Today — September 27, 2026

  Sunday, September 27, 2026  |  MoneySavings.ca A milestone in the Canada-US trade war hits at midnight, the Bank of Canada's rate decision is now a near-coin-flip, and Canada's economic pivot to China is showing real results. Here are the five things that matter for your wallet today. 01 OF 05 The US Alcohol Import Ban Takes Effect Tonight at Midnight At 12:01 a.m. Eastern tonight, the United States stops accepting new shipments of packaged Canadian beer, wine, cider, and spirits. The ban was signed by President Trump on September 8 under Section 338 of the Tariff Act of 1930, escalating the trade dispute beyond the 50% tariffs that took effect on August 22. Everything already on US store shelves stays there and can still be sold — the ban stops restocking, not consumption. Goods imported before tonight but not yet cleared through customs remain subject to the 50% duty rather than the ban. Bulk spirits shipped in containers over four litres are exempt; consumer-sized bo...

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Generational Shift: Understanding the New Age Boundaries for Millennials, Gen Z, and Gen Alpha

 

In a world where generational identities play a significant role in shaping societal dynamics, the Pew Research Center has updated the birth year classifications for Millennials, Gen Z, and Gen Alpha, marking a pivotal shift in how we understand these cohorts.

  • Millennial Milestone: Previously defined as those born between 1981 and 1996, Millennials are now recognized as individuals who have experienced key historical events like 9/11 and the 2008 recession during formative years.

  • Gen Z Grows Up: With birth years set from 1997 to 2012, Gen Z has emerged as a powerful economic and cultural force, influencing fashion trends, political movements, and popular memes.

  • Alpha’s Arrival: The newest generation, Gen Alpha, includes those born from 2010 to 2025. This cohort is growing up in a tech-saturated environment, earning them the moniker ‘Generation Glass’ due to their seamless integration with technology.

  • Economic and Social Impact: These revised guidelines not only reflect changes in technology and global events but also signal shifts in consumer behavior, market trends, and social movements that will shape the future landscape.

As we navigate through these changes, it’s essential to understand the characteristics and experiences that define each generation, allowing for better communication, marketing strategies, and societal cohesion. The redefined age boundaries serve as a guide to understanding the evolving generational narrative and its implications for years to come.

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