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Snowball Cookies

Buttery, nutty, and blanketed with powdered sugar, these nostalgic snowball cookies make a festive addition to any cookie tray. Here’s a clear, calm, truly step‑by‑step guide so you can just follow along and bake. Recipe overview Snowball Cookies  Yield: About 36 cookies Oven temperature: 350°F Pan: Unlined baking sheet (you can use parchment if you like, but not necessary) Ingredients: 1 cup unsalted butter, softened (2 sticks) ½ cup confectioners’ (powdered) sugar, plus more for coating 1 teaspoon vanilla extract 2¼ cups all‑purpose flour ¼ teaspoon salt ¾ cup finely chopped pecans (or walnuts) Instructions: 1. Get ready Soften the butter Take the butter out of the fridge about 1 hour before baking. It should be soft enough to press a finger in easily, but not melted or greasy. Preheat the oven Set oven to 350°F . Make sure the rack is in the center position. Prepare your pans Use unlined baking sheets (or line with parchment if you prefer). No need to...
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Amazon Prime Day Sales Projected to Reach $14 Billion: A Shopping Extravaganza

 

Shoppers are gearing up for Amazon’s annual Prime Day, a two-day shopping event that’s expected to break records. According to projections from Adobe Analytics, a firm specializing in e-commerce transaction data, consumers are likely to spend approximately $14 billion during this year’s Prime Day.

What to Expect:

  • Date: Prime Day typically takes place in July, but this year, Amazon shifted it by five days on the calendar.
  • Sales Momentum: Day 1 of Prime Day 2023 already set a sales record, although Amazon doesn’t disclose total figures. Last year, shoppers spent $12.7 billion during Prime Day, a 6.1% increase from the previous year.
  • Back-to-School Bargains: Prime Day has become a season for savvy shoppers seeking deals on back-to-school essentials like clothing, electronics, and dorm supplies.
  • Competition: Rivals like Walmart and Target are launching their own July discounts to compete with Amazon’s shopping extravaganza.
  • Consumer Behavior: After years of high inflation, shoppers are now more willing to spend, using Prime Day as an opportunity to shop for back-to-school items.

In summary, Prime Day isn’t just about discounts; it’s a retail phenomenon that transforms July into a bargain-hunting season. As consumers flock to Amazon, other retailers are vying for a slice of the $38.8 billion projected to be spent on back-to-school merchandise this summer. So, get ready to click and save during this shopping bonanza! 

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