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Gas Prices Are Spiking Again — Here's How to Protect Your Wallet as the Iran Conflict Escalates

  Published July 20, 2026 If it feels like you're filling up more often for the same money lately, you're not imagining it. Oil markets jolted higher to start the week, and Canadian drivers are almost certain to see it at the pump in the next few days. What just happened Brent crude — the global benchmark that drives Canadian gas pricing — jumped nearly 4% on Monday to trade above US$90 a barrel, its highest level since mid-June, while U.S. West Texas Intermediate traded near US$84. The move came after the United States and Iran escalated hostilities over the weekend, including strikes on vessels attempting to transit the Strait of Hormuz and an attack on an oil facility in Kuwait. That strait matters enormously to your gas bill: roughly a fifth of the world's oil supply normally passes through it. When shipping through it slows or stalls, traders price in a "risk premium" almost immediately — and that shows up at Canadian pumps within days, not weeks. What it mea...

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Amazon Prime Day Sales Projected to Reach $14 Billion: A Shopping Extravaganza

 

Shoppers are gearing up for Amazon’s annual Prime Day, a two-day shopping event that’s expected to break records. According to projections from Adobe Analytics, a firm specializing in e-commerce transaction data, consumers are likely to spend approximately $14 billion during this year’s Prime Day.

What to Expect:

  • Date: Prime Day typically takes place in July, but this year, Amazon shifted it by five days on the calendar.
  • Sales Momentum: Day 1 of Prime Day 2023 already set a sales record, although Amazon doesn’t disclose total figures. Last year, shoppers spent $12.7 billion during Prime Day, a 6.1% increase from the previous year.
  • Back-to-School Bargains: Prime Day has become a season for savvy shoppers seeking deals on back-to-school essentials like clothing, electronics, and dorm supplies.
  • Competition: Rivals like Walmart and Target are launching their own July discounts to compete with Amazon’s shopping extravaganza.
  • Consumer Behavior: After years of high inflation, shoppers are now more willing to spend, using Prime Day as an opportunity to shop for back-to-school items.

In summary, Prime Day isn’t just about discounts; it’s a retail phenomenon that transforms July into a bargain-hunting season. As consumers flock to Amazon, other retailers are vying for a slice of the $38.8 billion projected to be spent on back-to-school merchandise this summer. So, get ready to click and save during this shopping bonanza! 

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