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What to Actually Buy (or Skip) Before the Aug. 19 Tariffs Hit

  Pulished August 15, 2026 Four days out, the "stock up now" advice making the rounds is mostly aimed at exporters, not shoppers. Here's what genuinely moves the needle on your car, wine, and grocery bill — and what's just noise. At 12:01 a.m. ET on Wednesday, a new round of U.S. tariffs is set to hit roughly $20 billion worth of Canadian exports — dairy, alcohol, and vehicles among them — unless Ottawa and Washington reach a deal first. As of this weekend, the signals are genuinely mixed. Canada's chief trade negotiator, Janice Charette, told a government advisory group Friday that there's still "a significant amount of work to do," with talks expected to run through the weekend. At the same time, industry executives following the negotiations told the Washington Post the two sides are inching closer to an arrangement that would pair Canadian concessions on autos, alcohol, and dairy with commitments on energy, defence, and critical minerals — in e...
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Amazon Prime Day Sales Projected to Reach $14 Billion: A Shopping Extravaganza

 

Shoppers are gearing up for Amazon’s annual Prime Day, a two-day shopping event that’s expected to break records. According to projections from Adobe Analytics, a firm specializing in e-commerce transaction data, consumers are likely to spend approximately $14 billion during this year’s Prime Day.

What to Expect:

  • Date: Prime Day typically takes place in July, but this year, Amazon shifted it by five days on the calendar.
  • Sales Momentum: Day 1 of Prime Day 2023 already set a sales record, although Amazon doesn’t disclose total figures. Last year, shoppers spent $12.7 billion during Prime Day, a 6.1% increase from the previous year.
  • Back-to-School Bargains: Prime Day has become a season for savvy shoppers seeking deals on back-to-school essentials like clothing, electronics, and dorm supplies.
  • Competition: Rivals like Walmart and Target are launching their own July discounts to compete with Amazon’s shopping extravaganza.
  • Consumer Behavior: After years of high inflation, shoppers are now more willing to spend, using Prime Day as an opportunity to shop for back-to-school items.

In summary, Prime Day isn’t just about discounts; it’s a retail phenomenon that transforms July into a bargain-hunting season. As consumers flock to Amazon, other retailers are vying for a slice of the $38.8 billion projected to be spent on back-to-school merchandise this summer. So, get ready to click and save during this shopping bonanza! 

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