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Canadians Are Feeling Less Squeezed — But Fraud Is Rewriting How We Manage Credit

  New data from TransUnion's Q2 2026 Canada Consumer Pulse Study, released July 22, 2026 There's a small but real shift happening in Canadian households right now. After years of headlines about affordability and inflation, a new survey suggests things are slightly less bleak — but Canadians aren't relaxing. They're getting more careful, and increasingly, more worried about fraud than about their credit score. TransUnion's newest Consumer Pulse Study, out today, paints a picture of a country cautiously exhaling — while quietly tightening the locks on its financial front door. The Good News: A Little More Breathing Room For the first time in a while, the numbers aren't all doom. Roughly a quarter of Canadians surveyed said their household income rose over the past three months, and nearly one in four say their finances are running better than they expected this year — the best reading TransUnion has recorded in the past 12 months. Optimism is edging up too: 45% ...
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Canada Dodges Major Impact in Trump's Tariff Storm

In a sweeping move, U.S. President Donald Trump announced retaliatory tariffs targeting imports from dozens of countries. While Canada wasn't entirely spared, it avoided the harshest measures. The new tariffs include a 25% levy on foreign-made automobiles, which could have significant implications for Canada's auto industry. However, Canada is exempt from the baseline 10% tariff applied to other nations.

Trump's administration claims these tariffs aim to bolster domestic manufacturing, but critics warn of potential economic fallout, including higher consumer prices and strained international relations. Canada, already facing tariffs on steel, aluminum, and energy, remains cautious as bilateral tensions continue to rise.

Prime Minister Mark Carney has vowed to address these challenges, emphasizing the importance of preserving Canada's economic stability amid shifting trade dynamics. The situation underscores the delicate balance between maintaining trade partnerships and navigating protectionist policies.

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