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Canadians Are Feeling Less Squeezed — But Fraud Is Rewriting How We Manage Credit

  New data from TransUnion's Q2 2026 Canada Consumer Pulse Study, released July 22, 2026 There's a small but real shift happening in Canadian households right now. After years of headlines about affordability and inflation, a new survey suggests things are slightly less bleak — but Canadians aren't relaxing. They're getting more careful, and increasingly, more worried about fraud than about their credit score. TransUnion's newest Consumer Pulse Study, out today, paints a picture of a country cautiously exhaling — while quietly tightening the locks on its financial front door. The Good News: A Little More Breathing Room For the first time in a while, the numbers aren't all doom. Roughly a quarter of Canadians surveyed said their household income rose over the past three months, and nearly one in four say their finances are running better than they expected this year — the best reading TransUnion has recorded in the past 12 months. Optimism is edging up too: 45% ...

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Canada’s Alert Ready System Set for Annual Test Today



Canada’s emergency public alerting system, Alert Ready, is undergoing its annual test today across most provinces and territories. The test will be broadcast on TV, radio, and compatible wireless devices, ensuring that the system functions properly and raises public awareness.

Each province and territory has a designated test time, ranging from morning to afternoon, except Quebec, which is not participating in this round of testing. The test will simulate an emergency alert, complete with the distinctive alert tone, but requires no action from the public.

The Canadian Radio-Television and Telecommunications Commission (CRTC) mandates at least one test per year, typically conducted during Emergency Preparedness Week, which runs from May 4–10 this year. The goal is to ensure Canadians are familiar with the system and prepared for real emergencies, such as tornadoes, floods, fires, and AMBER alerts.

While most Canadians will receive the test alert, some may not due to device compatibility, network connection, or cell tower coverage. Given the importance of emergency warnings, Canadians cannot opt out of receiving these alerts.

This annual test serves as a crucial reminder of the importance of emergency preparedness. Canadians are encouraged to review their emergency plans and kits to ensure they are ready for unexpected situations.


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